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Behind the Scenes: How REBEL Balances AI Speed With Human Creative Judgment
AI in marketing campaigns is no longer the exception — it's the baseline. HubSpot's 2026 State of Marketing report found that 80% of marketers now use AI for content creation and 75% use it for media production, with 61% saying marketing is experiencing its biggest...
What TikTok’s Teen Safety Settlement Means for Your 2026 Marketing Strategy
TikTok's marketing strategy playbook just got rewritten again. On September 26, 2026, TikTok agreed to a landmark settlement with the state of Alabama — days before a trial was set to begin — that reshapes how the platform handles users under...
Answer Engine Optimization: How to Get Your Brand Cited by AI Search
If your team is still measuring content success by rankings and click-through rate alone, it's time to widen the lens. Answer engine optimization — the practice of shaping content so AI systems like Google's AI Overviews, ChatGPT, and Perplexity can find it, trust...
Inside a REBEL Client Partnership: How Our Marketing Process Actually Works
When people ask what a marketing partnership with REBEL Media & Marketing actually looks like, the honest answer isn't a project calendar — it's a process. Our marketing process is built around five connected phases, each one setting up the next, and we've learned...
When AI Takes the Wheel: What Google and Meta’s Latest Automation Moves Mean for Your Ad Budget
Over the past few weeks, two of the biggest names in digital advertising quietly took a decision away from marketers: how much control they get over where and how their ads run. Google and Meta are each pushing their platforms deeper into full automation, and the...
Building a Short-Form Video Strategy That Actually Converts in 2026
If your content calendar still treats video as an occasional project rather than an ongoing product, it's time for a reset. A sharp short-form video strategy is no longer a nice-to-have for brands competing for attention on TikTok, Instagram Reels, and YouTube...
What Is Brand Positioning, and Why Does It Matter More Than Your Logo?
Most companies think brand positioning means picking a logo, a color palette, and a catchy tagline. It doesn't. Brand positioning is the answer to a much harder question: when someone in your market has a problem, why should they think of you first? Get the answer...
Our Coverage of Herc Pro Expo 2023
REBEL's expertise in corporate event coverage was on full display during the Herc Pro Expo. Our comprehensive services included drone cinematography, videography, headshots, interviews, and photography.
